Assignment 3:3 – Formal Report Draft – Peer Review

Content

• Which specific part(s) of the draft’s content did you find most informative?
  • The graphs and tables were a great visual representation of member responses to survey questions.
  • Feedback from Kostco managers was very informative and included viable solutions.
• Which specific part(s) of the draft’s content would you recommend for revision, and what revision would you recommend?
  • Perhaps placing the graphs/figures at the end of the section, after each graph in the figure has been discussed, for greater ease of understanding by the reader.
• Has the report identified and analyzed a problem or an area for improvement, and has it recommended workable and affordable solutions?
  • Yes, the report provided workable solutions to the parking problem at Kostco—promotions on specific days of the week, promotions for members who use public transit, and a delivery system for shoppers.
• Do any important technical terms in the report need definition for the intended audience?
  • No, the language was easy to understand with no definitions needed. The intended audience could easily understand the report and its content.
• Is the report logically laid out with problems and solutions discussed in an organize progression?
  • Yes, the report is very well organized.
• Keeping in mind the identified reader for the report; is each section relevant to the identified reader?
  • Yes, each section is relevant to the intended reader.

Organization

• Is the organization of the draft clear and effective at all points?
  • The organization of the draft has a good flow.
• Are there effective heads and sub headings: do the headings and sub-headings of the report reveal content clearly?
  • All headings and sub-headings reveal the content clearly.
• Ensure your peer has avoided writing with BIG chunks of text.
  • The writer uses small chunks of text broken up by graphs. This is visually pleasing and makes the report flow nicely.
• Are the parts of the report clearly connected to one another at all points?
  • Yes, each section of the report has a purpose and it all ties together nicely.
• Are there gaps in information or unnecessary sidetracks, and how might they be repaired? (with a clearer heading, an effective transition? a more direct preview statement?)
  • No, the author stays on point throughout the report.

Style

• Is the tone objective rather than subjective?
  • The tone feels objective, especially through the use of survey data and member responses.
• Is the tone positive through-out?
  • Yes, the author does an excellent job of remaining positive.
• Does tone reflect the you-attitude toward the identified reader[s] emphasized in Technical Communication ?
  • Yes, the author used easily to understandable language and provided solutions to the reader that are easily attainable.
• Are there any individual paragraphs or passages where a reader has difficulty following the writer’s thinking? Identify as specifically as possible.
  • The second paragraph of the Introduction section could use a little work as there are sentences that are difficult to follow. Also, a period randomly appears in the middle of a sentence in the paragraph.

Design

• Are graphics well-designed, correctly and effectively labeled, and effectively integrated into the print content of the report?
  • The graphics are well designed and correctly and effectively labelled, easy to understand, good use of colours, match the information provided in the text.
• Is the report draft reader-friendly and visually appealing? Could any parts of the report’s design (spacing, font size, layout) use improvement?
  • The draft is well designed and correctly and effectively labelled, easy to understand, good use of colours, match the information provided in the text.