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Archive for November, 2010

GM’s ad… Purpose?

I was reading Derek Li’s blog and found some interesting points regarding the GM’s ad. In class, Tamar has shown us the characteristic of advertising which included information, persuasion, and reminder. I am going to remind you, blog readers, of the video introduced by GM and posted on UBC blog by Derek. In those types […]

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Smoking kills

I am posting this blog in response to Catherine Hsu’s blog. She discussed several important issues about printing disturbing pictures on cigarettes’ packages. I totally agree with the fact that it is not really ethical to add those images to the packages. Also, I do not think that this will be very effective for several […]

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Service

The other day, while getting my haircut, I thought about the Canadian’s growing service sector and its impact on future generations. As a result of high demand for services, most people today work for in the service sector. With the advancing technology, some tangible goods are no longer purchased in the stores but instead downloaded […]

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Cheap Or Expensive?

BMW is one of the most popular car brands in the world. This German car positions in the luxury side of the industry as it sets its price above average. Indeed, the cheapest sedan costs around $40,000 and the most expensive models are over $100,000. Over the years, BMW has built a strong brand and […]

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