One response to “Culture of Mobility”

  1. Evelyne Tsang

    Hi Lori,
    As an avid BIXI rider here in Montreal, I found your post very interesting!
    The idea of a mobile culture in transportation is definitely aligned with constant connections.
    Just as the cellphone network needs ample coverage to work, I feel that bike share and car share systems also need a wide, consistent network.
    Having enough bikes and docking stations, and then having an app to help find the bike or the dock were very important in the impregnation of BIXI culture. We also have two car share systems, one of which had a straight forward app and the other with a more clunky website. The clunky website soon switched to apps and is doing much better.
    There is now a gamification aspect to the BIXI app, called BIXI friends (Amis BIXI) https://bixi.com/en/amis-bixi
    Now, not only are you constantly connected, but you are also a part of the transportation system, incorporating the shift of bikes around to spaces in need to gain points for future rides!


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