This week for Thursday, we were assigned readings on retailers, one of them being this article on The Wall Street Journal. According to the article, Home Depot, Sears, Best Buy, and Wal-Mart – famous “Big Boxes” are all going for smaller stores. From my perspective, when the Box is too big, people get distracted or […]

In the past few months, I’ve noticed that more and more retailers are utilizing the page option on Facebook as part of their marketing. As an avid consumer, I have signed up for several email updates from companies such as Chapters and Bench as well as liked their pages on Facebook. Given that many people […]