Now you can Facebook at work!

no-facebook-at-work

According to Financial Times, from an anonymous source, Facebook is launching a new product entering the professional world. The best feature of this is product is that you will be able to access newsfeed, group message and share files online, however, the feeds will be completely separate from your personal account. This type of feature is a competition to already established professional usage platforms such as Google, IBM etc., as stated by Jason in his blog post.

Moreover, this can more or less replace cloud computing. From a marketing point of view, there is no scope as of now because Facebook is making this product free of any advertisement. However, the approach of certain Canadian websites to promote shopping while at work such as buy your shoes at work to get discount, is an interesting concept that can be implemented through this Facebook product.

In my opinion, if Facebook is able to target professional people to watch a quick advertisement while at work, can open up a huge advertisement scope for companies who focus on goods and services for professionals. For instance, Facebook could open up a small window on the screen to play paid and targeted advertisements to the product users. These users should be able to buy the product with just one click and get it delivered to their office or home address.

If implemented properly, this can turn out to be an efficient while-at-work advertising gun for Facebook.

Source: http://mashable.com/2014/11/16/facebook-at-work-2/

1 thought on “Now you can Facebook at work!

  1. SATISH KUMAR

    Thank you for sharing such an insightful and well-researched blog post. Your ability to distill complex ideas into simple and understandable terms was commendable. To delve deeper into this subject, click here.

    Reply

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