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Mobile Phones

Earlier this week, I read a online marketing blog called Top Rank, and there was a post, Essential Mobile Marketing Resources. According to Lee, “Mobile phone usage goes far beyond making calls and texts. There’s been significant increases in mobile social networking activity, the use of mobile phones to send email and other social/geo apps like Foursquare.” I totally agree with this statement. In the past, the mobile phone market is basically a pure competition model, however, the mobile phone market is entirely different. Almost everyone has a smart phone nowadays, Iphones, Blackberry and etc. I think it changed the whole mobile phone market. Smart phones almost completely replace the market values of other ordinary mobile phones. Some may say that, smart phones is then a new market, it should no longer be in the mobile phone market. But, I think it is just a new line extension which is in its growth. They are still quite a amount of people still using ordinary phones, however, I think the ordinary mobile phones are in their decline stage. There isn’t any ways to make it popular again. For now, I would say ordinary mobile phones are for people who does not talk much on the phone, does not use their mobile phones much and does not pay any attention to the modern technology.

Lee further posted some other mobile marketers’ websites to show the popularity of mobile phones in the modern world and there are always tons and tons of new applications coming out from mobile phones. for example, games in mobile phones is legitimately a superb growing market. I would say most people would check out the games in their mobile phones when they get bored on transportation, in class, at work and even in the bathroom.

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