Google, one of the youngest firms among the leaders, has become one of the world’s leading companies recognized for its innovation and creativity. After only 16 years in business, Google has become the largest brand name. Why is that? Google hires and manages the relationships of their employees in a way that maximizes productivity in the workplace. The human resources department called “People Operations” at Google, effectively manages the lifecycle of an employee’s relationship with the firm from hiring to the employee leaving.
Similar to the online shoes and clothing company Zappos, Google maintains a positive organizational culture through its human resources management. Google’s HR policies enable Google to build a workforce that provides high quality service. The employees being most important, Google hires talented and innovative people who really want to work. This provides an opportunity for its employees to work on shared goals and impacts how people feel about the organization. As a result, employees are able to motivate each other in such a positive environment and increase productivity in the workforce. Google’s policy of not counting the number of sick days or hours at work also greatly affects the behaviour of its employees, as such flexible conditions encourage the measure of productivity by output from the workers.
I believe Google’s policies and practices benefit the company’s effectiveness and in turn, contribute to the success of the company.