Monthly Archives: December 2013

Marketing Plan Assignment

It really is a shame the marketing project was done this way… I feel it is unfair to people in other classes who were not fortunate enough to be able to partake in such a rewarding and interesting project. This … Continue reading

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RE: Sure

This Blog is in response to Ge (Lucy) Liu’s blog. Link: https://blogs.ubc.ca/geliu/2013/11/09/marketing-blog-4-sure/ Deodorant is an interesting industry when the marketing aspects are analyzed. Every brand smells good, has some kind of a cool graphic, has multiple types such as antiperspirant … Continue reading

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