Remarketing, Retargeting and Reminding
Have you ever wondered why a product that you looked at just a day ago seems to constantly reappear on…
Bringing Digital to Brands on Black Friday
The holidays are fast approaching, especially after witnessing all of the many Black Friday and Cyber Monday deals that Canadian…
Dissecting the Data of the US Presidential Election
Donald Trump is an American businessman, author, politician and recently elected President of the United States of America. As discussed…
A United Nations Forefront
Image: Drop Everything You’re Doing and Join Your University’s Model UN Team Even if the organization was fully funded, the incorporation…
There’s an Entrepreneur in all of Us
“It’s not what you do with your profit but how you make your profit.” As we delve further into the…
Encompassing the Compass
As a commuter, the on-going uncertainty of the apparent Compass Card has got me questioning what the issue really entails….
Creating a Captivating Culture
Image: Zappos, an online shoe retailer When it comes to customer service, Zappos is certainly measured at the upper end of the…
The Hustle and Bustle of a Black Friday
Image: Black Friday is fast-approaching As we get nearer and nearer to the end of November, the only two words in…
A Peak at Prevailing Personalization
Sharing is caring when it comes to the collaboration between WestJet and Coca-Cola! On September 18, 2014, the #ShareaCokeCanada campaign…
Protection, Property and Prosperity
Image: Chilcotin Fish Lake The controversy of external claims to Aboriginal land in BC and across the Canadian nation seems to…