Comment on Min Sheng Chew’s Blog

by khrychev

In my opinion, one of the most interesting battles that are going on right now is the battle between Samsung and Apple. I found Min Sheng Chew’s Blog and one of his blogs was about that battle It is going on for a long time, and there is no clear winner yet, however, Apple sometimes wins which makes this hole process even more interesting.

More information and nice video can be found here.

I agree that it might be a waste of time and it probably will be, however, Min Sheng Chew missed a few important details, from a business point of view, Apple is trying to stop Samsung from selling it’s smartphones that look too similar to iPhone in order to gain product differentiation (one of the trials was successful and Samsung can’t sell some of it’s phones in USA). Also, Min Sheng Chew didn’t notice that Samsung is one of the biggest suppliers to Apple, so even if they will lose a billion in trial, they can increase prices on components that they sell to Apple and get their money back. This point is less obvious and since, we don’t know the details of Apple-Samsung contract, it is hard to predict how this relationship would work.

 

(Image Source)

Sources:

http://news.cnet.com/8301-13579_3-57500247-37/apples-big-win-over-samsung-what-does-it-mean/

http://money.cnn.com/2013/08/09/technology/mobile/apple-samsung-itc/

https://blogs.ubc.ca/josephchew/2013/11/18/apple-wants-380m-from-samsung-in-patent-trial/