Advertisement = Entertainment!

I often like to look at fun and creative posters by different companies or organizations aiming at catching people’s attention and at the same time getting their brands or messages  into people’s retrieval mind obscurely. The messages that they are trying to convey are often bizarre and hilarious in order to create some really powerful messages to leave in our mind.

When I look at those POWERFUL advertisements, they always bring me a smile, and eventually I will share those funny messages with my friends by asking them to look and think about the advertisement by XXX company. And my friends, will then share their joys with others, and this will be spread to everyone mouth-to-mouth and not solely the chance to be noticed by having people to actually look at them. Those advertisements will therefore be deemed as successful (in my opinion) because they raise consumers’ awareness about them; and when consumers thinking of getting certain products or services, those advertised powerfully would come first in consumers’ retrieval sets. That’s one of the ways how marketing works! And I really love those creative advertisement because they don’t appear as advertisement but some sort of entertainment that are granted to make us giggle.

Let’s have some smiles with the advertisements below. =)