Marquis Wine Cellars is one of the finest wine stores in BC, which started the business in 1986. Marquis Wine Cellars is a community based business. They say that ‘We do our utmost to support the culinary arts and community charities which contribute to the well being and enhancement of our neighborhood and the City of Vancouver’. They successfully manage to engage their target audience with relevant events and activities such as wine shopping, wine gifts & merchandise, wine tips, wine tasting, wine delivery, and wine community through their website.

Marquis Wine Cellars use social media tools effectively to build up and enhance their wine community. They have a massive online presence and they use a large variety of tools such as newsletter, facebook, twitter, blog, and youtube.