Africa: Where everyone wants to be an entrepreneur

In developing countries, becoming entrepreneur is a popular idea among publics. While as each individual faces different challenge when they set up their own business. The industry as a whole has its problem.

As we can see from reading material, the business owner can face problems like quality control, excess demand, etc. The essence problem is lack of knowledge of business operation. However on the other hand, they are full of enthusiasm and handle problem in their unique way showing their intelligence. For example, the under-develop of infrastructure makes the traditional marketing method ineffective in Africa so the business owners pay their attention on advertising and promoting their business and products in Facebook.

In somewhere like Asia and Africa, the market is plenty of chance and the competition is not as fierce as Europe or America. Just like every developed country also experience those era which creates huge wealth to both individuals and society retrospective to last 2 centuries.

Africa definitely will become the fastest growing economy in decades, mainly based on numerous entrepreneurs, to combine the traditional western business management knowledge with the local experience. The development of Africa even turns to have more potential than Asia because their GDP will base on domestic consumption rather than huge export gains.

Reference:

Hotten, Russell . “Africa: Where everyone wants to be an entrepreneur.” BBC News 12 Feb 2012, n. pag. Web. 23 Oct. 2013.

 

 

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