Apple has recently released their new product-Ipad2
Ipad 1 has just been out for about a year and now there is Ipad 2 already? Yes. Apple has been updating their products once a year. Apple fans are really excited about it while people like me-non apple fan think they are pushing their products too often.
8 reasons that you shouldn’t be buying Ipad 2- there will be Ipad3,4,5,6,7,8,9,10..of course that’s a joke, but honestely I think apple only released their products because it is time not because they have a full developed and enhanced product. How much more technology they have improved in less than a year? If they want a better product, they would need a lot more time than one year. However, to gain profits and reputations, they need to release Ipad 2. Once they developed more advanced techonology, they would realease Ioad 3 and etc just like how they have done on Iphone. Their strategy doesn’t fail though, there is still huge line ups of customers around the world getting Ipad2.
From marketers’ point of view, they have done a pretty good job on marketing. However, it leaves us a question- is it ethical to do so?