J.C. Penney Introduces Wrapt Boutique, Encourages Impulse Buying
Thursday, October 6th, 2011J.C. Penney is introducing a new in-store gift boutique called Wrapt Boutique, which features around 300 products, most being luxury goods that consumers can just grab and go. The boutique caters to hassled shoppers looking for easy gift purchases (ie: for Christmas). “Our customer is pressed for time. We wanted to pull it together for […]