As we were doing a market analysis during the week past, it provides us a clear structure of how a product or company looks like in the market surrounding it. Personal speaking, I am quite interested in the competition part.

Is competition good or bad? That is the question which people think about harder since a long time ago. Well, it is obvious that no one likes competiton, especially a company in the market. “Competition has a bad reputation, however. Even in a Thesaurus, other words for ‘competitive’ are ‘bloodthirsty’ and ‘cutthroat.’ That’s about as negative and unattractive as it can get.” (Coffin, Karen. http://www.nfhs.org/CoachingTodayContent.aspx?id=7023) As competition brings pressure, blows, and lack of confidence, people are afraid of losing any chance and being beaten by their competitors.

However, everything has two sides. Anything we are afraid of could turn to what we can make use of oneday, just like any weakness could turn to become an oppotunity. Same story happens for competition. Those pressure and blows could turn to motivations and encourage people think harder, prepare harder, and work harder. “Competition is a good thing. It’s about finding out how well you can do something under pressure. It’s about challenging yourself to get better. “(Coffin, Karen. http://www.nfhs.org/CoachingTodayContent.aspx?id=7023)

A competition could:

• Make a person or a company not easily get satisfied with what he has done.
• Stimulate people to work harder, and think more.
• Provide a person or a company their weaknesses directly during comparison with competitor.
• Help a person or a company correct any small mistakes in time before resulting in a loss.
• Teach a person or company to respect and learn from their competitors.
• Press up personal benefit or company profit since it helps eliminating faults.

Broadly speaking, competition lubricates the whole market to become more effcient, and narrowly speaking, it helps a person understand himself/herself better.