A new word: Phablet

Recently, the size of smartphone sparks the intense debate among people and then Samsung comes to my mind. It seems that the size of Samsung’s smartphone is endless. With a 6.3-inch screen, the Samsung Galaxy Mega now is the largest smartphone in the world. Thanks to Samsung, people even create a new word, phablet. However, do we need such a big phone? It is not hard-press to imagine that the Mega is un-pocketable, especially for those who tend to wear tight clothing.

The Galaxy Mega’s XXXL screen is the obvious highlight, of course. When a phone gets this close to tablet territory, it opens up entirely new experiences.1 I agree with the citation’s statement. Because, some people admit that it works great as a tablet, when they used it to watch videos, read books and browse social networks, just as they would use Ipad Mini or Kindle Fire tablet. It cannot be denied that it brings some new experiences, which makes other smaller smartphones seem like unsatisfying.

citation:

Pachal, Pete. “Samsung Galaxy Mega: The Biggest Smartphone Ever.” Mashable. N.p., 19 Sept. 2013. Web. 03 Oct. 2013. <http://mashable.com/2013/09/19/samsung-galaxy-mega-review/>.

thought of Blackberry’s loss

As is known to all, Blackberry smartphones were symbols of corporate and political power. We can still remember when the U.S President Obama took office he made keeping his BlackBerry a personal priority, and when BlackBerry service had a hiccup so did business on Wall Street.1 In spite of its successes, Blackberry has gone through tough times in the past few years.

Recently, BlackBerry claimed that it would lay off 4,500 employees, which is nearly 40 percent of its already reduced work force. What’s worse, it also announced disastrous financial results, including a quarterly loss of nearly $1 billion. 2 It seems that Blackberry comes to an end.

In my view, Blackberry has lost the dominance of the smartphone market due to Apple’s iPhones and phones running Google Android operating system. It lacks of creativity and fancy appearances compared with Apple and Samsung. The layoffs also suggests that Blackberry has to give up most of its research and development work, further clouding its value.3 However, as the rapid development of technology, Blackberry is supposed to meet individuals’needs and struggle to stay ahead of its competitors.

citation:

1.  AUSTEN, IAN. “BlackBerry to Cut 40% of Work Force After Big Loss.” N.p., 20 Sept. 2013. Web.

2. AUSTEN, IAN. “BlackBerry to Cut 40% of Work Force After Big Loss.” N.p., 20 Sept. 2013. Web.

 3. Gollom, Mark. “Does BlackBerry Have a Future? – CBC News – Latest Canada, World, Entertainment and Business News.” CBCnews. CBC/Radio Canada, 20 Sept. 2013.Web. <http://www.cbc.ca/news/does-blackberry-have-a-future-1.1862945>.

 

Apple: the new colourful and cheap iPhone5C

Last month, Apple released 2 new iPhones, which sparks a buying spree again after the emergence of iPhone5. More specifically, to our surprise, a cheaper and colorful model named iPhone5C came out, which is targeted at less wealthy countries where people cannot afford for an expensive new iPhone.

It seems that Apple wants to express and expand its value proposition to those less wealthy countries. Obviously, with Apple’s profit growth slowing, and smartphone sales surging in countries like China, India and Russia, the cheaper iPhone is meant for what analysts call “aspirational consumers” in those countries — the top 10 to 20 percent who are slightly uncomfortable about spending more money on a fancy brand, but might be convinced at the right price.1

What’s more, it especially wants to dominate China smartphone market where is now the largest cellphone market in the world. Because in China, the manufacture of smartphones running Google’s Android software system plays an incredible part of the market. Consequently, Apple utilizes the new cheaper iPhones to compete with those cheap Android cellphones.

However, the iPhone5C is not as cheap as it sounds. Because, Apple claims that iPhone5C contains the key parts of high technology, which keeps the same as iPhone5. Nevertheless, it cannot be denied that Apple’s share is steadily increasing in the world smartphone market.

reference:  CHEN, BRIAN X. Apple Unveils Faster IPhone, and a Cheaper One, Too. N.p., 10 Sept. 2013. Web. 01 Oct. 2013. <http://www.nytimes.com/2013/09/11/technology/apple-shows-off-2-new-iphones-one-a-lower-cost-model.html?pagewanted=all&_r=0>.

 

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