Don’t Blame Lululemon

Lululemon Pants

As a Lululemon fanatic, the scandal about Chip Wilson’s comment on the quality of Lululemon pants has caught my attention. He stated, “They don’t work for some women’s bodies… It’s really about the rubbing through the thighs, how much pressure is there… and how much they use it”. This comment sparked outrage from women.

Unfortunately I have to disagree with Michelle Sieklucki, although his comment may have been forward, he was just being honest.  Lululemon has a wide customer segment that uses their products for a multitude of purposes, but their products are focused on customers looking for stylish, athletic wear. Their new fabric Luon, is built to be extremely stretchy, cottony soft, and sweat wicking, but that does not necessarily mean that it won’t pill. Having thicker thighs just means there will be more friction with the fabric enabling the pilling, this can happen with any other pants! Women with thinner thighs can have Lululemon pants that pill because they may be overusing them. Are women being oversensitive about his comment, I believe so, aren’t we suppose to embrace our curves? Its time to buy a new pair if they are pilling ladies, don’t blame Chip.

 

November 14, 2013Permalink