Toyota, who is one of the most successful and well recognized car dealerships in the world, has been found trying to cover up an acceleration issue with many of their vehicles. It has been cited that employees at several Toyota dealerships have witnessed a sudden acceleration problem that the automaker failed to report to regulators. In July 2009, a manager at one of the the many dealerships, reported that during a test drive, a tacoma pickup accelerated from 71 mph to 95 mph while the driver’s foot was off the pedal. This rapid speed increase could be deadly and in the case of a family of four, whom were killed due to this sudden acceleration, it was.

Moreover, there have been claims that allegedly Toyota bought back vehicles which owners who complained about, in exchange for confidentiality agreements that prohibited them from discussing the matter. Records show that Toyota purchased back a Corollafrom Arkansas, when the driver complained about such an issue, then resold the same car in Florida. Toyota told the New York times that it had no obligation to buy back cars experiencing this acceleration issue and they were acting on “goodwill”. It is appalling to see a company Toyota cover up there mistakes, lie to the public, and do nothing to fix the issue. When the public began to uncover what Toyota has been doing, saw its share in the market slide from 16.6% to 15.2% in nine months.

Toyota has shown a lack of business ethics in dealing with this sudden and unprovoked acceleration issue. If you were in a management position in this company what would you have done differently.