The terms “Eco-Friendly” and “Green” seem to be the boldest and largest words on a variety of products packaging now. These phrases pull shoppers in hoping to help them make the decision to choose the product because of its environmental practices. However, most people do not even realize that the packaging that is baring these words is completely unsustainable itself. And furthermore that the product inside may have a few environmentally friendly ingredients, but the majority are not. Companies lately are using these terms lure consumers in without actually practicing eco-friendly process or creating an entirely green product. The worst part of all this is, it’s working. This article gives examples of bottled water and a type of body wash. Each of which claim to be eco-friendly but when broken down they may have an element or two reflecting green initiatives. As consumers, we need to look past the label and do some digging in order to stop these companies from marketing sustainability without having actually made sustainable products and choices.

Image