Commerce and Creativity

C2MTL is an immersive three day experience in Montreal built on 4 main pillars: Inspiration, Connection, Experimentation and Celebration. ‘C2MTL unites the cream of the international business crop and works to stimulate creative and even visionary thinking to commercial problems. This is encouraged through an immersive environment that fosters collaboration and the emergence of innovative business solutions.’

For their 2013 conference, they recorded 25 Shorts on Creativity with 24 leading minds.

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http://www.theglobeandmail.com/video/topic/C2MTL#dashboard/follows/

Samples include

1. Director James Cameron on cultivating innovation and mining the subconscious:
http://www.theglobeandmail.com/report-on-business/video/video-c2mtl-the-subconsious-mind-is-the-greatest-resource-were-given-director-james-cameron-on-creativity/article20488812/

2. Strategist Estelle Metayer on why large companies need to experiment, but fail quickly:
http://www.theglobeandmail.com/report-on-business/video/why-large-companies-need-to-experiment-but-fail-quickly/article20470645/

3. Google’s Head of Strategic Planning, Abigail Posner, on cultivating broad-based innovation:
http://www.theglobeandmail.com/report-on-business/video/googles-head-of-strategic-planning-on-innovation-and-making-the-world-a-better-place/article20475433/

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