A Networking Case
The good news is that our co-founders Sam and Kate have a business that appeals to those few customers who know them. With their joint skills, Kate and Sam are able to take complex company data – from internal records, customer profiles, social engagement trends.. – and turn it into actionable, straightforward, visually appealing infographics. Their limited customers are delighted to use these data snapshots for strategic analysis, internal and external presentations.
But how can Kate and Sam find enough customers to sustain and grow this business?
So, network…
The broad advice from the mentors is clear. But, how should Sam and Kate go about this networking? Given who they are and the nature of their business, how best to spend their networking time?
Map out a networking strategy for Kate and Sam: 1) face to face and 2) online
