The original post by Rohan Ayyar is on Hootsuite.
Extreme work pressure? Long working hours?
Don’t let your demanding job juggling a handful of social networks round the clock overwhelm you. Manage your time smartly with this daily checklist:
1. KEEP YOUR EARS OPEN TO WHAT USERS ARE SAYING ABOUT YOUR BRAND
Tools: Social Mention | Other Tools | KeyWord Tools
2. STAY ON TOP OF YOUR METRICS
2.1) Know your goal. It can be to increase brand awareness, increase customer engagement or increase sales.
2.2) Set a Key Performance Indicator (KPI). It can be follower growth, clickthrough rates, or likes on your Facebook page.
Click here to find out more!
3. KNOW WHAT YOUR COMPETITORS ARE UPTO. KNOW WHAT’S GOING ON IN YOUR INDUSTRY.
Social Media Competitive Analysis: Here’s how
3. ENGAGE WITH YOUR NETWORK
– Identify influencers from your social networks and reach out to them. Understand their top pain point and see if you can do anything to help them out.
– Wish fans on their birthdays or career milestones through the profile data that you have access to. Even saying a simple ‘thank you for being part of our family’ will make your fans and followers feel special.