Elevator Pitch
What if WHMIS training could be simpler, faster, and more engaging for your employees? Our app-based WHIS course puts essential workplace hazardous materials training right at their fingertips. Employees can learn on their phone, tablet, or computer, using clear language, real workplace scenarios, interactive activities, and short assessments. The course covers the key WHMIS requirements, including labels, pictograms, Safety Data Sheets, safe handling, PPE, and emergency procedures. For employers, it provides a convenient way to deliver training, track completion, and support your WHMIS program. It’s practical, accessible, and designed to help turn WHMIS knowledge into safer decisions on the job
The Venture Proposal
https://canva.link/v2q2bm878tuzdk9
FEEDBACK:
Though I appreciate the concept of further simplifying WHMIS workplace training, I do feel as though the market differentiator section of the venture pitch should be further expanded. Perhaps the slide pertaining to ‘Realistic Decision-Making Scenarios’ could be further built-out to speak to simulations, case-based scenarios and experiential learning. This is the value-add and I imagine required if the business model is to aim toward a subscription model, especially one that relies on per-working pricing. Organizations don’t have a lot of money to spend on such compliance training – funds for training and development are drying-up in many areas; I’m not sure the value proposition for an employer to change their existing health and safety onboarding, unless data shows that run-of-the-mill WHMIS modules are somehow not meeting the mark and that this gap has led to workplace safety incidents. Based on the customers (target audience) identified, I think the market is likely quite narrow for a product such as this, since folks in these areas must already have such specialized onboarding and thus the challenge is to convince them that their current training is insufficient AND that an investment is needed. To strengthen this pitch, I would take the next step of addressing the why – the risks associated with insufficient or unengaging WHMIS training in these sectors, and the long-term cost-savings with such an investment.