WHOOP: The Future of Wearable Fitness Tech for Athletes

Mobile technology has been reshaping the fitness industry for some time now. The most popular fitness technology used today varies from apps and wearable tech to digital fitness platforms and equipment – all providing a convenience factor that is undeniable. Whether you wear an Apple Watch and track mileage for a run or have used a fitness app like Nike Training Club for an at home workout, odds are most people have incorporated some aspect of mobile technology into their fitness regimen. Whether you are an “Average Joe” looking to get the most out of your workout, or an Elite Athlete trying to get to the top of your game, mobile technology can be paramount in maximizing potential.

WHOOP seems to do just that.

Already the “official fitness wearable” of some of the largest professional athlete associations (PGA, NFLPA, etc), Whoop collects an impressive array of physiological data, namely heartrate variability. The Whoop tracks nearly everything: from sleep quality, to workouts and physical activity, calories burned, “recovery” and “daily strain” levels (which factors in sleep) and a whole host of other things. From Amateurs to Pros, this physiological data can help users optimize their workouts, recovery and sleep.

Below is a list of interest articles forecasting Whoop’s potential in the fitness technology industry:

https://www.forbes.com/sites/erikmatuszewski/2021/01/06/whoop-becomes-wearable-partner-of-pga-tour-with-heartrate-data-in-video-highlights/?sh=76e39dda1c2b

https://www.techradar.com/reviews/whoop-strap-30

https://mashable.com/article/whoop-strap-tracker-review


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One response to “WHOOP: The Future of Wearable Fitness Tech for Athletes”

  1. deisy castillo

    Hello Alexis,
    I agree that the fitness lifestyle has brought a lot of innovations in wearable devices and even clothes. The alternatives are endless. My husband, for example, has a Garmin sport watch that allows solar recharging. I think battery life is one of the weakest points in mobile devices, but it seems that we are working on it.


    ( 2 upvotes and 0 downvotes )

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