Gaga’s Personal Marketing, Blog 1
Lady Gaga is a leader in the music industry, and creates a lot of different interest due to her originality and style. Lately, however, she has represented herself with unusual attire, a meat dress! According to Globe and Mail’s Zosia Bielski, “Lady Gaga’s “meat dress” was real and made of beef,” revealed by the designer after the MTV awards. Unfortunately, this spectacle of marketing created a lot of negative feedback. The ethical value of Gaga’s clothing decision is obviously questionable. The Globe and Mail did include that Gaga, “meant “no disrespect to anyone that is vegan or vegetarian,” insisting it was a human-rights statement of sorts.” It does create complication, however, in terms of animal treatment and hygiene. Despite the fact she wanted this spectacle to be a human-rights statement, she must realize how her outfit was perceived. The meat she wore is offensive to viewers because it was disrespectful to the animals involved, as well as to vegetarians. Since when is it proper to play with our food before we eat it, Gaga?
