Entrepreneurship that made Men HAPPY

Even before Ferruccio Lamborghini started Automobili Lamborghini S.p.A., he was already a successful entrepreneur. He was a self-made millionaire through building tractors from left over army supplies. Brilliant thinking.


Being a millionaire and having lots of interest in fast cars, Ferruccio Lamborghini bought high speed GT cars including a Ferrari. The Ferrari he bought had clutch problems so Ferruccio Lamborghini himself came up with recommendations and visited Ferrari to meet Enzo Ferrari. Apparently, Enzo Ferrari ignored this “farmer” and told him to get lost.
From this moment Ferruccio Lamborghini had only one thing in mind. To build cars that overwhelms Ferraris. After he had a clear strong objective he went to pursue it, and the result? A faster, better GT car than any Ferrari that existed at that time. His entrepreneurship continues with Lamborghini today trying to pursue the king of supercars.
So what can we learn from Ferruccio Lamborghini? He was not afraid of taking a step forward even though he didn’t know what was out there and he had a clear strong objective that he wanted to achieve from the new business. Moreover he didn’t vaguely start building cars. He had plans and he executed accordingly to fulfill his vision. Most important of all, he had great passion towards the business. With his clear vision, great passion, and faith in himself, he was able to create one of the most beautiful things in the world that all men admire for.

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