Posted in Comm 296 - Marketing Posts on Apr 7th, 2013 No Comments »
My blog post below discusses my opinion of Darren Zakus’s blog post on 3D product advertisements in movie theaters. Zakus’s post outlines how 3D commercials for commercial products in movie theaters (such as Cover Girl and the Blackberry Z10) are an overall inefficient use of financial funds – even remarking how half the theater usually […]
Posted in Comm 296 - Marketing Posts on Apr 7th, 2013 No Comments »
Wow, this term went by so quickly! I honestly had a wonderful experience with this class and thoroughly enjoyed the course! Tamar makes the class engaging and enjoyable. I was consistently excited to come to class. This was definitely one of the best Commerce courses I have taken thus far! Alright, let’s talk assignments: Overall […]
Posted in Comm 296 - Marketing Posts on Mar 31st, 2013 No Comments »
Thank you AdWeek’s AdFreak for another terrific find! Sorry, correction: finds! Increasingly the ever-so-popular “prank” ads have barraged our televisions and internet usage through hilarious pranks that promote a single product at the very end. These memorable commercials are a must see! But how come commercials like this go viral so quickly compared to others? […]
Posted in Comm 296 - Marketing Posts on Mar 11th, 2013 No Comments »
Okay, so after Tamar showed us the videos promoting the current “parent” generation to use minivans, I had to try and find something similarly hilarious. Then I found this. I’m not going to lie, I became thoroughly excited watching this video. As Toyota and Honda change the way we look at minivans, Audi is redefining […]
Posted in Comm 296 - Marketing Posts on Mar 1st, 2013 No Comments »
McDonald’s Trims Menu Items as Sales Drop For the first time in 9 years, McDonald sales in the US have dropped. And even in different countries, McDonalds is expecting to see a decline in their overall sales. But instead of taking a financial approach as to why this is happening, I want to use […]
Posted in Comm 296 - Marketing Posts on Feb 5th, 2013 No Comments »
Hey, did you hear about that new Blackberry Z10? Oh wait, that’s not really the big news… At its Blackberry 10 Launch, Thorsten Heins (CEO) shocked the world when he announced RIM’s new beginning as “Blackberry”. When the crowd simply expected the release of the latest smartphone, the company’s new slogan – “Re-designed. Re-engineered. Re-invented.” […]
Posted in Comm 296 - Marketing Posts on Jan 20th, 2013 No Comments »
David Damberger: What happens when an NGO admits failure After watching a recent TedTalk by David Damberger, who talks about failed Aid Foundation and NGO projects, it brought up an interesting ethical dilemma on the approach to marketing donations for people in need. These aid foundations communicate a specific need – fresh water for example […]