Maria Loscerbo, a communications consultant (and amateur pilot, skier and media consultant to the premier on youth issues, and a range of other random google traces . . .) working for the Human Early Learning Partnership, really blew it and has drawn the ire of the Vancouver Sun’s education reporter, Janet Steffenhagen. Drawing the wagons close she ‘inadvertently’ sent an email to Steffenhagen that basically tells a UBC research group to keep their mouths shut until they craft a common story (see email below). Ms Loscerbo apparently holds not special concern for UBC staff communications personal either as she unceremoniously implies that Senior Manager, Privacy, Strategic Operations (Mapping) & Knowledge Management, Michele Wiens jumped the gun.
Steffenhagen posted the errant email on her blog with her own commentary on the matter:
Here’s my suggestion: Nobody should return Janet’s phone call until we decide what to do – Janet will probably try to call Clyde first, then Paul and Joanne.
“Let it go to voicemail, or, if you accidentally answer the call (Janet works from home so her actual name should show on your call display) , simply say you’re ‘not available to talk right now and will get back to her’. Get her coordinates and call me. Then we plan next steps, ideally schedule an interview with Clyde for Monday.
“Michele didn’t release any new EDI data – only background info that has already been published so we’re okay.”
Loscerbo quickly phoned to apologize. She said she is a communications specialist organizing release of the information, and the organization is not ready to talk about the new EDI. Wiens had “jumped the gun,” she added.
Read the full storyy: Avoiding my calls at UBC – Report Card
By the way Janet, I’ll answer your phone calls without having to call upon a high-price consultant to tell me to be quiet.
Pingback: » Why does a reserach group require a media specialist? In Support of Public Education