This is one of my favorite course that I can take in Sauder. Overall quality of the course is excellent! I loved the content, it changed my thought towards marketing, initially I believed that marketing is more intuitive and common sense to learn about but it is really deep and as I learn more, it is more complex since it involves psychology, economic, and all other factors.

My Favorite part is group work, which we all attended every meeting with ideas and discussed and provide feedback for each ideas. Our team overall shows professionalism in terms of respecting and caring each others.

As I reach the end of the course, my skills with communicating and participating increased thus resulted in effective meeting with less time-wastes. Also, I can apply some methods to daily life when I purchase products and just think about simple strategies that company is using and how they advertise their products through which promotions and how effectively works. Thus, I feel more knowledged and developed.