The great corporate culture can benefit company both internally and externally as the satisfaction of the employee and customer can both be increased.

Internally, as the employee have used to the corporate culture, they will find they can manipulate work more efficiently in company’s eyesight. If all employees do in such a way, it is like the “resonance” and the multiplier effect will show great advantage. Externally, for example, as the call center staffs understand the culture, especially as they do “narratively”, the after-sale (or pre-sale) service will be prominent.

The determinants of the evolution corporate culture are essentially people. What people can do in a company to perfect culture is differ from one to another. As a manager, a precise vision and value of company is paramount, everyone will follow it. As a employee, in a more practical way, they should combine their own personal characteristic with corporate culture

The most significant, and simultaneously, hardest part is to let customers have a positive feel of your corporate culture. My opinion is to make everything simple and find what customer really need. It is more or less the problem of reverse selection and counterbalance between “create culture” or “fitting culture”.

Reference:

Coleman , John . “Six Components of a Great Corporate Culture.” Havard Business Review. N.p., 6 May 2013. Web. 29 Oct. 2013.

In developing countries, becoming entrepreneur is a popular idea among publics. While as each individual faces different challenge when they set up their own business. The industry as a whole has its problem.

As we can see from reading material, the business owner can face problems like quality control, excess demand, etc. The essence problem is lack of knowledge of business operation. However on the other hand, they are full of enthusiasm and handle problem in their unique way showing their intelligence. For example, the under-develop of infrastructure makes the traditional marketing method ineffective in Africa so the business owners pay their attention on advertising and promoting their business and products in Facebook.

In somewhere like Asia and Africa, the market is plenty of chance and the competition is not as fierce as Europe or America. Just like every developed country also experience those era which creates huge wealth to both individuals and society retrospective to last 2 centuries.

Africa definitely will become the fastest growing economy in decades, mainly based on numerous entrepreneurs, to combine the traditional western business management knowledge with the local experience. The development of Africa even turns to have more potential than Asia because their GDP will base on domestic consumption rather than huge export gains.

Reference:

Hotten, Russell . “Africa: Where everyone wants to be an entrepreneur.” BBC News 12 Feb 2012, n. pag. Web. 23 Oct. 2013.

Basic necessities like food, water, shelter and clothing are some useful materials for every human being to perform daily functions. As a producer of necessities, the chances of revenue being boosted up are relatively high due to the fact that basic necessities are very inelastic.

Likewise, Domino Pizzas in United Kingdom is doing extremely well proven by their strong growth rates. Not only their deals from walk-in customers are rising, sales completed over the Internet and mobile devices are doubling too.

Despite the good news for Domino’s, the price of the stock seems to be affected by the recent growth rate. The contemporary share price is €593.00 and it is actually considered as a relatively expensive share price. To keep the stock price low, the company announced that they intend to decrease UK store openings from 60 to 50.

Personally, this is a wise decision to be made since having the stock price to escalate following the company’s development is not very ideal. This is because to maintain such elevated rating of the stock price, it must be followed by a rapid growth of sales and profit, which might turn out to be a threat to the company.

References:

Ficenec, John. “Domino’s Pizza Now a Hold.” (2013): n.pag. Web. 7 Oct 2013. <http://www.telegraph.co.uk/>.

“Domino’s Pizza Share Price (DOM).” (2013): n.pag. Web. 7 Oct 2013. <http://www.lse.co.uk/>.

Twitter, as one of the world biggest online social networking service provider, has troubles on their financial statement. It shows that twitter has made deficit on their business. They lost about $79.4 million on $317 million in sales in 2012.

As the aim of running the business, the managers decided to raise $1 billion on in its stocks market debut. Why do managers of twitter make such decision?

The twitter company is keeping growing these years, the data shows that there is over 200 million users sent over 400 millions twitters per day. The current outstanding number of users in Twitter led most of the businesses advertised their products on the website which then drives up Twitter’s annual revenue. However, some experts point out that twitter shouldn’t rely on selling advertisements. As the growing rate of increasing users is declined, twitter must carry out other strategies for earning profits.

Additionally, Facebook as a competitor to Twitter, threats the growth of Twitter. According to the data on 2011, Facebook actually earned more profits than Twitter. Since more and more people using Twitter and Facebook on electric devices, Twitter should seemed this as an opportunity to compete with Facebook.

Reference:

“Twitter wants to raise $1bn in its stock market debut.”BBC NEWS Business (2013): n.pag. BBC. Web. 6 Oct 2013.

“Twitter not yet profitable.” BBC NEWS Business (2013): n.pag. BBC. Web. 6 Oct 2013.

“More Twitter ads are coming soon.” BBC NEWS Business(2013): n.pag. BBC. Web. 2 Oct 2013.