Ned Porter: The Library Routes Project

I came across this article the other day and thought it might be of interest to our class.

“How does anyone become a librarian?” This is the main premise of the project.

Porter and colleagues started out on Twitter. Librarians tweeted other librarians asking how and why they chose the profession, and the conversation began. Tweets turned blogs and blogs turned into a wiki, eventually becoming a self-sustaining, “viral marketing tool”.

Sadly the wiki is no longer up on the net, but this article is still worth a read. Taking a twitter “grassroots” movement and turning it into something more collaborative and (in)formal is an interesting concept for us librarians looking at social media.

Check out the PDF below!



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