Image from Google.

It was a great pleasure for me to work with my four teammates, Alli, Kevin, Ryan and John. We were assigned to be Team 5, which was a great opportunity to make new friends and work together in order to learn from each other. I am the type of person who are always a little shy to express my ideas at the very beginning. It takes times for me to get familiar with everyone and finally, becomes the real me– an extroverted girl who actually talks a little too much. Because of those four excellent four teammates, we always had lots of innovative ideas to say in terms of the two writing assignments and a video project. We split our own parts at the first meeting, which was often happened very early and then came back a week after to take another step. This way that is split work to do individually seemed pretty efficient throughout the term except the last video project. We spent a few days, seriously, heading to Downtown to shoot the scenes and editing it over and over again. It was a long process but it was fun to work as a team as well. I got a brief ideas on how to edit videos on iMovie and how to work efficiently as a team. We barely had any argument throughout the process but we surely did have different opinions where all of us would listen carefully and then did some adjustment based on what we had there already. As a International student, language is my barrier when talk in English. However, I felt my communication and interpersonal skills have been improved throughout the term. Thanks, marketing projects! Cheers(Gan bei), Team 5!

Image from Google.

On April Fool’s day, several brands released series of videos to introduce their new goods and services with brand-new features to fool people around in a serious way. By saying “serious”, those videos seem to be really persuasive and engaging. I believe most people have already seen some of them but I did not realize these were jokes until I found out the articles on the Brandchannel website.

Image from Google.

Google, as a leading browser in the world, has evolved with various fields of services to fulfill people’s needs. It unveiled its Google Chrome multi-mouse web-browsing by showing each step that how it looks like and how it functions in the real life. There
is also a link provided to allow you check it out right away. On the other hand, Google Fiber introduced its ever-new edible brand extension to make a healthy life for Google “users”, which apparently, sounded a little unrealistic.

Image from Google.

In the mean time, ironically, Lululemon addressed its new idea of Lululeather to respond to their recent incident that there won’t be any transparency issues any more. These videos aimed to celebrate April Fool’s day because these all turned out “Happy April Fool’s Day!”. However, it is also an effective way to showcase their brands by simply uploading their “invention” to draw people’s attention as well as creating potential customers. I actually hope that all or at least some of them will come true in the near future, which would bring lots more convenience to people’s daily life.