Aviation Marketing – Are the planes we fly safe?

The recent events of the grounding of Boeing’s newest commercial airliner has brought out some interesting ethical implications. The reason for the grounding was the lithium ion batteries onboard the airplane, which passed the initial inspection by the FAA – the regulatory authorities who ensure that all planes are safe to fly. In a sense, you could assume that the FAA was marketing Boeing’s 787 as a plane which is safe to fly, and one of the ways they tested the airplane creates some ethical issues.

The FAA accepted the test results from Boeing directly, which probably meant that there was no external investigation about the safety of the aircraft. When the FAA marketed this as being a safe plane, it raised questions on the credibility of the test results, because the plane obviously wasn’t as safe as they had previously thought. This does raise the intriguing question of whether this should have at all been permitted that an airliners safety is done by the manufacturer as well, as they have an incentive to cheat, and why did the FAA accept these test results? I’m sure this is more of a precautionary move, but how many other planes are there flying where both the tests and results were done by the manufacturer, and what sort of conflict of interest is arising in these transactions?

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1 Response to Aviation Marketing – Are the planes we fly safe?

  1. bartkozdras says:

    Good observations Anmol!

    I come from Poland. Our national (yes, still national) airline is in dire straits as most of the airlines in Europe, mainly due to severe economic crisis and competition from no frills airlines. The new Boeing 787 was announced by LOT as the new opening. The plane was supposed to cut their costs, improving margins, image and customer relationship. It was used in extensive marketing campain featuring the airline as the most modern in Europe (first to get 787)… Now the planes are grounded and the company has just requested $500 million of public help.

    It is in best interest of Boeing to explain that situation – the consecuences of even slight suspicion of hiding something from public or not doing the tests the right way would be incredibly damaging to the company. Air transportation plays really strong on imagination of the customers.

    When released, the report should be detailed and available to all the stakeholders so that it can restore lost trust.

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