Monthly Archives: April 2013

Your experience with the marketing plan assignment? The overall experience was very good. It was a great learning opportunity and a window into how real world marketing actually works. That being said, I feel we only touched the surface of … Continue reading →

There was a recent article in the WSJ where manufacturers were claiming that the innovation behind releasing capsules was ruining the industry. The manufacturers suggested that making more concentrated solutions as a way of innovating the product is better for … Continue reading →