Listen to Episode 27: “Everywhere You Look…Is Behavioural Insights” with Rachel Yang, Market Research Analyst and Behavioural Scientist with Technical Safety BC.
(24 minutes; posted August 25, 2021)
A graduate of UBC’s Advanced Professional Certificate in Behavioural Insights, Rachel Yang recently started a new role as a Market Research Analyst and Behavioural Scientist with Technical Safety BC. Rachel shares her journey from Marketing to Market Research to Behavioural Insights. In chatting about how Rachel is applying her growing BI knowledge and skills to her new role as well as to everyday life, we talk about how, the more you know about BI, the more you see it, even in unexpected places.
For the full list of episodes, check out the Calling DIBS podcast page on the BI wiki.