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Resource: UBC-DIBS Annual Report 2024-2025

The UBC-DIBS 2024-2025 Annual Report summarizes some of our research, training, events, and resources over the last academic year […]

Decision Insights for Business & Society (UBC-DIBS) is pleased to release our 2024-2025 Annual Report, which describes our work since June 2024 across three pillars:

  • Our Behavioural & Decision Science Research Projects build and test theories of decision-making and behaviour in the lab, online, and in the field. We collaborate with partners in the public, private, and non-profit sectors to apply research insights to real-world problems.
    • 2024-2025 Featured Research: UBC-DIBS researcher JZ is spearheading the “Happy Climate” project to ignite widespread climate action by tapping into the power of joy.
  • Our Behavioural Insights Training Programs help working professionals develop and practice the BI knowledge and skills to tackle problems and create positive behavioural change by designing behaviourally-informed solutions, rigorously evaluating solutions, and using BI ethically.
    • 2024-2025 Featured Program: Our introductory course, Fundamentals of Behavioural Insights, had a record year, welcoming 114 students from government, academia, and other parts of the public, private, and non-profit sectors.
  • Our Behavioural Insights Events & Resources support a growing interdisciplinary, cross-sectoral BI community that connects academic researchers, policymakers, executives, and BI enthusiasts and experts across the public, non-profit, and private sectors in British Columbia and beyond.
    • 2024-2025 Featured Resource: This year we released the 100th episode of our Calling DIBS podcast, which is a glimpse into the world of behavioural insights through interviews with BI enthusiasts and experts from BC and beyond.

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