Listen to Episode 21: “So What? How Storytelling Can Help with Reporting and Scaling” with Heather Devine, Head of BC BIG.
(41 minutes; posted Mar. 17, 2021)
Heather Devine returns to the podcast to talk about how BC BIG approaches scaling and reporting. Recognizing that scaling is a nuanced decision for clients, Heather offers tips for what factors to consider and how to encourage scaling from project start to project end. Heather also talks about the importance of good, well-tailored communication. In particular, we discuss how storytelling can help share results, build a culture of experimentation, and even encourage scaling.
For the full list of episodes, check out the Calling DIBS podcast page on the BI wiki.