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Calling DIBS Ep 86: Opinion Research & BI in Government

Brent Novikoff helps us explore how market research and public opinion research intersect with BI as well as opportunities for using BI […]

Listen to Episode 86: “Opinion Research & BI in Government” with Brent Novikoff, Public Opinion Research Advisor with the Government of Canada
(45 minutes; posted Oct. 30, 2024)

Building on his background in market research and public opinion research, Brent Novikoff helps us explore those fields, their intersections with BI, and opportunities to use BI in different roles. Brent also shares his takeaways from the Advanced Professional Certificate in BI, including the importance of ethics and the impact of removing barriers. Throughout the episode, we discuss a number of ways BI either is used or can be used to make life easier.

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