Shellee Ritzman walks us through the overlap between social marketing and behavioural insights plus opportunities and challenges for using BI in corporate communications […]
Category: Media & Case Studies
BIG Difference BC 2024 shone a spotlight on how researchers and practitioners are applying Behavioural Insights to urgent challenges. Decks and recordings are now posted […]
For folks interested in research design and data analysis, this series of more technical blog posts discusses issues with power analyses and alternate strategies […]
Brent Novikoff helps us explore how market research and public opinion research intersect with BI as well as opportunities for using BI […]
For folks interested in research design and data analysis, BETA’s good but technical blog post explains why it’s okay to use linear models to analyze binary outcomes of RCTs […]