Monthly Archives: May 2011

Being surrounded by advertisements that sell ‘green’ or ‘organic’, everyone seems to be raging about eco-friendly products. Target’s commercial last week on using a Recyclable bag reminded consumers to do the right thing. By bringing up the guilt in consumers, … Continue reading →

Social Reference Groups: Lady Gaga During our last lecture when Lady Gaga was used as an example on social influence in class, it interested me because I realize she is a pop icon in our society today who I am … Continue reading →

Recently, Starbucks is offering ‘Happy Hours’ promotion that sells half-price Frappuccino blended beverage of any choice (and size of course) from 3-5pm at participating stores. We can customize our drinks by deciding the flavor, choosing the intensity of coffee, and … Continue reading →