Monthly Archives: November 2012

Recently, Alexander Goston posted on his blog, “ ‘Go Green’ for the Environment…and Their Pockets,” providing great insight on the issue of businesses reinforcing environmental policies to be more environmentally friendly. Steps and actions taken to better protect the environment … Continue reading →

After reading Jouvan Houang’s blog post on the article, “With a healthy dose of humour, Zellers says goodbye,” it is very clear that more and more companies are now taking advantage of social media as a marketing strategy to attract … Continue reading →

Groupon, the online site that offers great deals on a variety of goods and services, is struggling to stay afloat. For many people, the daily deals offered to consumers and merchants are no longer as appealing as they used to … Continue reading →