Zara was launched in 1975 as a local store and it is now the world’s third largest clothing retailer. It only takes two weeks to develop a new product and get it to stores, compared with a six-month industry average, and launches around 10,000 new designs each year. Zara has resisted the industry-wide trend towards transferring fast fashion production to low-cost countries.

What makes Zara successful?

1.Develop a system that requires short lead times=More fashionable clothes

2Decrease quantities produced to decrease inventory risk=Scarce supply

3.Increase the number of available styles and /or choice=More choice, and more chances of hitting it right

By using these ways/strategies,Zara became Spanish success.

Starbucks is an international coffee and coffeehouse chain based in Seattle Washington. It is the largest coffeehouse company in the world, with over 17,800 stores in 49 countries, including over 11,000 in the United States, almost 800 in the UK, and nearly 1000 in Canada. As its enormous  number of stores in the world, it is  better for it to be organized regionally. By regionally organized, Starbucks can target different market better because customers who are from different countries might have different tastes. Regionally organized also enable them to make decisions faster because managers and employees know their customers better than higher-level executives.

The YMCA was established over 150 years ago as a charity dedicated to the health of both individuals and communities. It is a social enterprise because its mission is to foster the growth of all persons in spirit, mind and body and heighten their sense of responsibility to each other and the global community. They also offer a wealth of programs and services tailored to meet the unique needs of the communities they serve.

There is another type of company called traditional enterprise. The main difference between  a social enterprise and traditional enterprise is that social enterprises focus more on achieving social goals while traditional enterprises focus on profit maximizing.

Sustainability is about the long-term well-being of the planet, people, and other forms of life.Vancouver is known as one of the most sustainable cities in the world and engaging in environmental protection helps secure it’s status of being Sustainable.Apart from environmental protection,climate protection is also one of the important parts of its sustainable strategies .In addition,the city of Vancouver protects the quality of the air, water and land as well as ensuring the environmentally sustainable management of stormwater, hazardous waste disposal and waste entering sewers.In order to build a better city, Vancouver has also been developing ways that reduces the energy emissions, accommodates active and public transportation which ensures a future quality of life.For example,Vancouver has established a transportation plan for the city,which effectively reduces the consumption of gas and energy. Thus, as stated in the philosophical proposition of causality, Vancouvers continued steps forward to a cleaner and well maintained city have earned it the prestigeous title of “Sustainable”.

I consider Hewlett-Packard Company to be entrepreneurial;first,HP has large amount and rapid speed of wealth creation since its net revenue in 2009 was $115 billion, with approximately $40 billion coming from services.Second,it has high entrepreneurial venture risk becuase every decision it makes can cause huge impact to the company.Finally,it has substantial innovation since it produces new products every month.With all the characteristics it exhibits, I conclude that it is entrepreneurial.