High Prices = High “Joe” Deterrent

Affordability, one word that almost singlehandedly determines how people spend their discretionary income.  If they cannot afford the “luxury” they will simply not get it.  Unfortunately, as is often the case, someone else can afford it and is willing to pay the price.  In a town where there are three major sports teams tickets to watch the games live can be incredibly hard to acquire, especially with the Vancouver Canucks. The Vancouver Canucks have incredibly high ticket prices, which allow […]