Category Archives: Uncategorized

The Music Industry: Still Kicking?

Posted on November 29, 2011 by meganbernard

Most people don’t buy their music, they download it illegally through sites like uTorrentand Frostwire. This is bad news for the music industry and has caused labels and artists to get creative. Laura MacDonald recently wrote a blog entry entitled Mylo Xyloto meets You-Tube whereshe … Continue reading →

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Huggies Jean Diapers: Fashion for Every Age

Posted on November 9, 2011 by meganbernard

My favorite ad, hands down is the ad for Huggies Jean Diapers. Normal ads for diapers contain the same story: blue liquid being poured onto a diaper to show how absorbent said diaper is. This commercial and others done by Huggies are effective because they … Continue reading →

Posted in Business Giants, Marketing, Uncategorized | 2 Comments

People for Good: A Small Message, A Big Response

Posted on September 26, 2011 by meganbernard

Many of you might have noticed some blunt TV ads by People for Good, a not for profit organization (“rest assured, we’re not asking for money, we just want you to donate a little generosity”), created by Mark Sherman and … Continue reading →

Posted in Not for Profit Marketing | 1 Comment

What I Have Learned About Myself in Comm 299

Posted on April 1, 2011 by meganbernard

After taking Comm 299, I’ve learned how to speak in front of crowds; network; target my resume/cover letter and cold call possible employers. But what have I learned about myself? In my first semester at Sauder, and in Comm 299, … Continue reading →

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The Greatest Lesson I Have Learned from Someone Else

Posted on March 24, 2011 by meganbernard

The greatest lesson I have ever learned comes from my mother. And that great lesson is: never be afraid to stand up to someone. If you allow people to walk all over you (especially in the business world) then you won’t get … Continue reading →

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