Posted in Uncategorized on Mar 13th, 2012 No Comments »
The issues around the sport of mixed martial arts, especially UFC, have existed for the past two decades. The brutality that is depicted in fighting sports has taken a tole on society and has definitely touched a soft spot in peoples’ morale. A sensitive issue non-the-less, yet both sides of the argument are defending their […]
Posted in Uncategorized on Feb 13th, 2012 No Comments »
For years Axe has been focusing on the same demographic (young men, mostly in their teens) as their target market and for that same demographic their methods of reaching that target audience has not changed either. In fact, their methods are becoming even worse. The main message of their marketing campaign as advertised in their […]
Posted in Uncategorized on Jan 26th, 2012 No Comments »
A vast array of compelling points were brought up by Gillian Ong in her blog regarding the effects of SOPA/PIPA on the online community. In her outline she discussed how piracy and the download/usage of free content led to the passing of the SOPA/PIPA bill threatening to terminate online websites providing a gateway to such […]
Posted in Uncategorized on Jan 18th, 2012 No Comments »
Sarah Barwin’s blog post “The Importance of Good Information” provided a nice summary of the need to perform market research, and gather the right information about consumer wants. We see many companies who have done their research and had successful marketing campaigns. For example, Coca-Cola has forever associated itself with classic coke bottle packaging and […]
Posted in Uncategorized on Jan 10th, 2012 1 Comment »
To the Comm 296 class headed by Professor Phaedra Burke, hello, my name is Mehrad. Like most of you I am in my second year at Sauder and like most of you I am unsure of which designation to specialize. I enjoy basketball, going shopping for expensive clothes but finally settling for Winners, and trying […]
Posted in Uncategorized on Apr 5th, 2011 No Comments »
Thanks to Comm 299, I’ve learned explicitly what my strengths are, and am able to fully describe them if I were to be asked. I can now go into an interview and actually do a pretty okay job. My resume and cover letter has become a hundred times better and is now formatted in a […]
Posted in Uncategorized on Mar 20th, 2011 No Comments »
The greatest lesson I learned from someone else was to be a man of my word. I learned this valuable lesson from non other than my mother. She told me anyone can say anything and not follow up on their promises. That’s easy. A real man sticks to his word and acts accordingly. It does […]
Posted in Uncategorized on Dec 1st, 2010 No Comments »
Mega search engine and advertiser Google is purchasing Groupon for an estimated $6 billion. Groupon is a rapidly growing online coupon website that offers special discounts ranging from 50-90% on selected goods and services. These offers are made daily and are constantly changing plus are subject to restrictions such as minimum number of customers and […]
Posted in Uncategorized on Dec 1st, 2010 No Comments »
The Canadian economy has grown less than what was expected by 0.3% in the third quarter down from 0.6% in the previous quarter. Speculation is widely existent at the moment as to why that is and analysts are trying to pinpoint the main causes as to how and why this has happened. One major possibility […]
Posted in Uncategorized on Dec 1st, 2010 No Comments »
The economy of the world almost collapsed, which would have driven society into a state of complete depression and turmoil. The roots of this problem originated , as they always usually do, with some extreme fault in the United States. But not just one factor, but a few that contributed to this almost occurring catastrophic […]