With a new year just around the corner, have you started to think about what New Years’ resolutions you’re going to try to set out and accomplish this year? A popular new years’ resolution for many is to try and live a better lifestyle, to exercise frequently and eat healthier. In regards to Jenny’s blog, women are now emphasizing the idea of being healthy, and not on being skinny. According to Bloomberg Businessweek, companies have identified healthy eating as a huge market segment, and have adjusted menus to encourage healthy lifestyle all while accommodating for tastes.
Revolutionizing the fast food market, one corporation at a time. Image courtesy of www.hercampus.com
Although healthy living has been on the minds of companies such as McDonald’s and Subway for some time now, many other restaurant chains in North America are starting to follow this path as well. Businesses have determined that customers naturally associate words like ‘low sodium’ and ‘reduced fat’ with poor tasting foods. That’s the idea behind many companies’ decisions to gradually reduced the amount of sodium and fats that are used in their foods. Subway has reportedly been reducing the sodium in the breads, as well as their sauces since 2009, however, this blogger’s first time at Subway in 2011 describes the franchise differently. How healthy will fast food restaurants around the world become in the coming years?