Apolis is a clothing company with a different philosophy. Because their different point of view influences their processes, I believe this company is entrepreneurial. Apolis believes in giving opportunities to those who are less fortunate. They give these people an opportunity to work. Every once in a while, Apolis takes a trip to one of the countries that manufactures its garments. The countries in their previous trips include Bangladesh, Uganda, Nepal and Vietnam. Apolis identifies itself as a for-profit social enterprise even though they are heavily inspired by philanthropy. Apolis was founded only in 2004 and judging from the prices for each item, Apolis seems to have a substantial amount of wealth. They have been able to finance numerous trips while simultaneously producing and distributing goods all in a 6-year timespan. The company faces great risks since they are in two competitive industries: philanthropy and fashion. They face competition from many non-profit organizations and other philanthropic groups. Apolis is also up against the countless number of fashion brands ranging from the local stores near the Apolis headquarters to the fashion giants (Ex. Gucci, Louis Vuitton). Costs must be very high because Apolis chooses to use high quality material for all their goods and every good is handcrafted. With such high costs and a wide array of competition, Apolis faces risks that have the power to take them out of business. However, it is innovative to combine philanthropy and fashion which is what makes Apolis an attractive company to be dealing with. Their unique vision and implementation has led to collaborations with a few well-known brands such as Filson and patagonia. These collaborations have helped to elevate Apolis’ name which adds to their already positive, philanthropic image. This ultimately gives them an edge in the market because of its appeal. For these reasons, I believe Apolis is an entrepreneurial company.
SOURCE: APOLIS