Elite Scorer is a product made by iFuture Systems, an Industrial Automation company. Elite Scorer is an Electronic Target system useful for sports shooters and defense for training purpose. It is a device which can be placed at a 10 meter distance and shots can be fired at it. There is a recording medium which is a paper that makes bullet holes when fired upon. An image sensor reads this shot locations and sends it to a software on to the laptop using local network WiFi.
Elite Scorer has 3 main competitors in the world namely Sius Ascor AG, Meyton Electronic and Megalink. Elite Scorer uses an innovative patent pending imaging technology while others use more expensive technology to acheive the same objective. Elite Scorer through its innovation is able to price the product 50% lower than its competition and hence built large demand and a firm business model. Due to its manufacturing location being in India, it is also benefited by low cost of labor in compared to the other 3 which are European manufacturers. Elite Scorer has various models which vary in software.
Rajesh Manpat,CEO Speaks:” We developed Elite Scorer for the masses, to make owning a personal target system affordable. We work on increasing our sales numbers to keep profitable as the model we follow is lower margins, but more of sales. To stay ahead of competition, we continuously innovate and come out with added features often”.
REFERENCE : http://www.elitescorer.com/Electronic-targets.aspx