Monthly Archives for October 2013
How to Make a Difference
This is more personal blog – I loved learning about more about corporate social responsibility because working with non-profit organizations during high school was a major part of my choice to come to Sauder. I went on a humanitarian trip … Continue reading
Personal Branding – Get Online!
I was so interested when alumni Tina Lu shared how her Linkedin profile was a huge part of how she found connections and job opportunities. I had just attended a workshop where Julio Viskovich shared about the effective use of … Continue reading
Marketing to Millenniums
One of the most desirable targets in marketing today are the millenniums, also known as Generation Y (born from around 1980’s to early 2000s). This group is a huge population segment, and if a company succeeds in hooking this group … Continue reading
Fashion – Can Supply Chains Keep Up?
ModCloth is a online vintage fashion retailer that uses feedback from customers to improve their supply chain. In class, we looked at how Dell’s virtually integrated supply chain was a key component to their success. Their close relationships with manufacturers … Continue reading